Offline sales for local businesses
Nielson Study & Webvisible October 11, 2007
Primary Resource For Finding Local Businesses
(Percentages are greater than 100% because respondents were permitted to select more than one answer.)
Rank #1: Search Engines 74% (Even Higher Today at over 86%)Rank #2: Print Yellow Pages 65%
Rank #3: Traditional Newspapers 44%
Rank #4: Print White Pages 33%
Rank #5: Television 29%
The BIG Disconnect - Small business marketing
Nielson Study & Webvisible Febrary 19, 2009 (4000 US Polled)
Local businesses are missing a significant opportunity:
* Consumers use search engines 72% more often than they did two years ago.
* Search engines are the No. 1 choice of consumers and small business owners alike when looking for a local product or service.
Yet, of small businesses:
* Only 44% of small businesses have a web site.
* Half of small businesses spend less than 10% of their marketing budget on Internet advertising
* Meanwhile, 63% of small businesses turn to the Internet first when looking for local products or services.
Did You Know?
Today, the digital world is changing the entire way we do business. It is revolutionizing the way small businesses communicate with their local consumer. Your target consumers are now looking for your services on websites such as Google, Yahoo, and Bing rather than using the traditional advertising methods like Yellow Pages, newspaper, billboard ads, radio & television commercials.
The digital era is by far the biggest economic shift of our time. Unfortunately, small businesses that can't adapt to the new changes are the ones that will suffer. The truth is, marketing online can be extremely overwhelming for the average local business owner.
That is why HireAnInternetMarketer.com was created. Our team has a vast amount of experience and extensive knowledge in online marketing and advertising. We provide 3 services to market to your customers online so that your business can thrive during this economy shift.
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Local Maps Optimization (LMO) for small businesses
Pay Per Click Marketing (PPC) for small businesses
Search Engine Optimization (SEO) for small businesses
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Fill out the form on the right to get your free online analysis report and get ready to thrive in this digital economy.
*Statements are not necessarily representative of customer statements.